Through his dual roles as academic director of KPMG graduate programs (since 2018) and professor of accounting at Simon Fraser University (since 2013), Jamal is helping to shape the future of accounting education and professional practice. A champion of innovation, he developed a graduate certificate in accounting and data analytics and the first-of-its-kind master of science degree in accounting with cognitive analytics, which has produced more than 300 emerging leaders to date.
In partnership with KPMG Canada, Jamal launched a data analytics skills camp that has trained more than 1,000 professionals, including CPAs, to lead digital transformation initiatives. He also contributed to the creation of CPA Canada’s graduate certificate in data analytics, further embedding advanced analytics into the profession.
Sustainability reporting is another of Jamal’s areas of expertise. In addition to serving for three years on the CPA Canada Sustainability Advisory Board, advising on the integration of climate change and ESG priorities into professional practice, he was a member of the CPA Canada Corporate Reporting Awards Committee and served as a lead judge for sustainability reporting.
Jamal has published more than 36 peer-reviewed articles and serves on the editorial boards of eight academic journals. He is also a founding member of the Global Institute for Agritech, a group that is advancing analytic-driven solutions to global agricultural challenges and contributing to a more equitable future.
“Jamal played an important role in shaping CPA Canada’s Graduate Certificate in Data Analytics, bringing his expertise in education and technology to the national stage. His involvement has ensured that the profession remains relevant in a rapidly changing business environment.”
– Irene M. Gordon, FCPA, FCGA, Professor Emerita, SFU Beedie School of Business