Taking the first step to a digital transformation

By Rob Gilfoyle; Published in CPABC in Focus
Published: 05/14/2021

Photo credit: HAKINMHAN/iStock/Getty Images

It’s pretty safe to say that the global pandemic has changed how the world does business, and much of this change will carry forward post-pandemic. One silver lining that has emerged over the past year is that the majority of organizations have realized the value of digital efforts—from client service to marketing to stakeholder engagement—and are putting resources into planning and implementing them.

Taking the first step to a digital transformation

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